Octopus Creative

Second-in-command at a Santa Cruz studio with Google and YouTube on the roster, and the on-site design lead inside Google's experimental work.

Associate Creative Director · 2014–2015

Context

A studio that size with clients that size has one problem: the work changes shape every week. One client wants blue-sky exploration, another wants production files, and the studio has to hold creative and strategic consistency across all of it while the principals sell the next job. The roster included Google, YouTube and eBay.

I was second to the Creative Director, February 2014 to August 2015.

Contribution

The job split in two. On the portfolio side I owned client relationships from discovery through executive presentation and pitched new business with the Creative Director. On the Google side I was embedded on-site as design lead for experimental product work on technologies Google had acquired, running four senior designers and seven engineers.

Most of the Google work is under NDA and can’t be shown here.

Outcome

Eighteen months running client and creative delivery across the roster, including the on-site lead role inside Google. It’s the only agency role on the site, and its job is to show I can lead a team inside a client’s building.

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